The AI For Business Specialization offered by University of Pennsylvania is designed to provide learners with the fundamentals of using Big Data, Artificial Intelligence, and Machine Learning to support businesses. This specialization covers ethics and risks of AI, designing governance frameworks for fair application of AI, people management within Machine Learning, marketing strategies using data analytics, and how to implement ethical AI strategies for people management. By the end of this specialization, learners will be equipped with insights on the relationship between data analytics, artificial intelligence, and machine learning in managing a business.
Features
- Four-course series covering AI fundamentals, applications in marketing and finance, people management, and strategy and governance
- Hands-on projects and assessments to apply course concepts
- Instructors from the University of Pennsylvania
Use Cases
- Gain a deep understanding of AI concepts and their application in business
- Develop a deployment strategy for incorporating AI, ML, and Big Data into organizations
- Enhance marketing strategies using data analytics
- Implement ethical AI strategies for people management
Suited For
- Professionals interested in AI and machine learning for business applications
- Business owners and managers looking to leverage AI for their organizations